DIGITAL CONTENT CREATOR, SALES STRATEGIST, PROJECT MANAGER AND PERSONAL ASSISTANT, Mapia Tea, Lagos, Nigeria. Feb 2023- Date
Mapia tea is a wellness and fitness company with over $200,000 turnover.
• With my exceptional skills in storytelling and videography, I was able to attract the attention of a generous number of new customers and retained the interest of existing customers, which drastically improved the performance of sales by 72% in less than 5 months.
• Influenced the senior management to support the development and execution of a new digital marketing strategy using Instagram ads and TikTok, growing revenues by over $15,000
• Initiated exceptional and captivating contents that grew the company’s TikTok account to over 26k followers in less than 4 months, with contents that gained over a million views. This eventually converted to sales and naturally upgraded the brand’s online presence.
• Served as the first point of contact for the executive director and supervised the day to day activities in the company.
• Developed a new filing and organizational practice saving the company $1000 annually in operational expenses
• Managed the executive director’s schedules, including booking meetings, travels and lodging, leading a 7% reduction in non-productive time in less than a year.
• Travelled with the executive director on several occasions to execute big company projects.
• Maintained dashboards and creating reports to track effectiveness of marketing campaigns using google analytics, Facebook pixel and power point.
DIGITAL MARKETER, Fabrics and Beyond, Abuja Nigeria. Sept 2021-Jan 2023
• I played a major role in creating brand awareness and using the digital space to drive traffic to the company’s website and acquire leads/customers.
• I also evaluated new digital technologies by using web analytics tools to measure website traffic in order to optimize marketing campaigns and display advertising.
• I was responsible for ensuring that the website reaches its target audience easily and converting website visitors into online customers.
SECRETARY, Himma International College, Minna, Niger State. Nov 2020 - Aug 2021
• Served as the face of the school, greeting students and parents and providing them with information.
• Scheduled appointments, answered phones, and gave administrative support to teachers and school officials.
• Helped maintain records on students.
TEACHER, Himma International College, Minna, Niger State. April 2019- JULY 2020
• Taught Verbal Reasoning and literature to the Primary Section of the School.
• Taught Makeup as skills acquisition in the Secondary Section of the School.
• Taught Dance and Drama as performing arts to the Nursery, Primary and Secondary Section of the School.
BUSINESS STRATEGIST AND SALES MANAGER,
Iffy-Divine Cosmetics Store, Lagos, Nigeria JAN 2019- MAR 2019
• Developed and managed the marketing campaigns for the company’s products and services.
• Devised successful marketing strategies for sales.
• Sold cosmetics products and kept the products in good condition.
• Worked with other staff in making sure all the customers are satisfied.
• Managed the financial account of the company.
• Maintained a proper customer relationship.
Student Intern, University of Nigeria Nsukka, Consultancy Services,
Enugu State. Aug –Sep 2018
• Assisted in the maintenance of all the student hostels in the university
• Assisted in the renovation of over 250 bathrooms and toilets in the school hostels
• Assisted in the completion of the new faculty of Social Science
Student Intern, Enugu State, Broadcasting Service. Jul 2016
• Learnt News Broadcasting
• Learnt Radio/T.V Presenting
• Learnt News Editing.
Student Intern, Ify DivineMakeover dec 2018
• Perfected the art of Makeup
• Learnt the act of buying and selling of Makeup goods
Makeup Artist, Kasmina Bridals Minna. Mar- Jan 2020
• Assisted in rendering makeup services to the costumers in the makeup studio.
